3/21/15 O&A With Walestylez: Kendrick Lamar i and preview The Blacker The Berry


Kendrick Lamar surprised the world by dropping a new single from his still-secretive follow-up to good kid, m.A.A.d city, the Isley Brothers–sampling i. The “I love myself!” chorus and the funky vibe propelled the track into the culture and got everyone equally parts excited and curious about Kendrick’s new album.

Kendrick Lamar – i


In Kendrick’s new song The Blacker the Berry, the sound and content of the still-untitled new album gets a whole new side. Everything from the verses to the vibe to the hook is pushing K.Dot’s artistry to a new limit. Even the cover art is distinctive, featuring (NSFW warning? Maybe?) two brown babies breastfeeding from their gold-bracelet-wearing mother.

The Blacker The Berry


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